Our Work
FRS Healthy Energy
Overview
The FRS Company (previously known as New Sun Nutrition), was formed in late 2003 to bring the FRSŪ formula (Free Radical Scavenger) to market and pioneer the development of the healthy energy category. VigorFish was approached by the team at FRS, seeking a new design and a new approach for their existing landing pages. Instead of designing a single landing page, our approach was to create a microsite where we could present an unlimited amount of information in a well designed, user friendly manner. The final design that was delivered to FRS was a set of pages that provided valuable product content and information throughout while engaging visitors to try the product for free.
